Conceptually, I love to make design click with The Neutral product. I combine 3 colour: Dark blue, light grey and white and make composition of them. I designed 0% as symbolic and looks like smiling baby face so this is represented about young families with their babies. Looks classic theme to reflect the Nordic heritage of the brand.
Because Christmas and New Year atmosphere are still felt, I love to make the blue theme with snow and Santa. Still consistent with combination 3 colours: dark blue, light blue and white. The smiling baby face icon to represent Christmas and Happy new year. This design have a spirit of happy, fun, fresh and clean.